‍Introduction

In today’s world, plastic pollution has become an urgent environmental crisis. Single-use plastics, often found in packaging, contribute significantly to the waste that ends up in our oceans, landfills, and even in the air we breathe. As consumers and businesses alike become more environmentally conscious, reducing plastic packaging is not just a trend but a necessity. Plastic Free July® is a global movement that helps millions of people be part of the solution to plastic pollution. This year’s Plastic Free July campaign focuses on small changes each of us can make to reduce plastic waste under the slogan “Small steps, big difference”.

At Netceed, we are dedicated to finding innovative solutions that minimize waste generation and maximize recycling efforts to contribute to a cleaner and healthier environment for future generations.

As we are celebrating Plastic Free July, we asked our Group Sustainability Lead, Juliette Gaussem, to share a bit more about our efforts to reduce plastic in packaging.

Question 1: Can you introduce yourself and your role at Netceed?

My name is Juliette Gaussem and I'm the Global Sustainability Lead. In this role, I spearhead the development and implementation of our sustainability strategy and initiatives, directly contributing to the achievement of our ESG (Environmental, Social, and Governance) objectives. Beyond these responsibilities, I play a pivotal role in defining our ESG governance framework to ensure that ESG principles are intricately woven into our corporate decision-making processes. My overarching aim is to ensure our business strategies are in harmony with our long-term sustainability goals, reinforcing our commitment to uphold and advance sustainable business practices at Netceed.

As a major partner in the telecom industry, our role is key to make the industry evolve towards more sustainable practices. Working with our suppliers to provide more sustainable options to our customers is key and packaging in one of the workstreams our teams have been working on.

Question 2: Can you tell us what your current efforts are when it comes to packaging and plastic?

Looking for solutions to reduce the use of plastic by replacing it with other packaging materials. This can include materials like paper, cardboard, and innovative materials like bioplastics, biodegradable plastics from corn, or seaweed-based products. The goal is to

eliminate plastic waste and reduce the environmental impact of packaging. But we also look at recyclability and reducing excessive packaging.

For instance, our Procurement team in Belgium already shifted to 100% eco-friendly folio and cardboard for packaging and is using reusable metal boxes to transport the goods instead of wooden pallets.

Q3: What are the primary environmental benefits of reducing plastic in packaging?

The benefits are significant. First, it reduces plastic pollution, which is a major environmental issue affecting oceans, wildlife, and even human health. If you look at plastic-free packaging materials, they are often biodegradable or easier to recycle, which helps reduce the waste sent to landfills. Additionally, many alternative materials have a lower carbon footprint compared to plastic, contributing to a reduction in greenhouse gas emissions. Also, it helps us to rethink the whole supply chain and have a more engaging partnership with our suppliers.

Q4: What challenges do you face when shifting to more sustainable packaging?

Nowadays we have a large variety of alternatives, and it can be a challenge to find the most suitable option at the best price. Sustainable materials can be more expensive than plastic, which is widely available and cheap due to established manufacturing processes. There's also the challenge of finding materials that provide the same level of protection and preservation for products, to ensure they arrive at the customer in pristine condition. Additionally, supply chain adjustments and consumer acceptance can pose hurdles.

Q5: How did Netceed overcome these challenges?

I believe that collaborating with our suppliers and other businesses will help us find innovative solutions that fit the cost-analysis and understand the long-term financial and environmental benefits. This is what we are doing now.

Conclusion

Our road towards plastic-free packaging is still long but we are making steps on this challenging path. We are committed to continue to engage with suppliers, customers, and sustainability experts to find the best solutions for our business as this transition is not only beneficial for the environment but also enhances customer loyalty. Happy Plastic Free July to all.